Aura: A Professional and Rewarding Blockchain Ecosystem for NFT Trading
Team Introduction
Core Team Members:
- Arron Brown - CEO - 30 years of entrepreneurial experience in industries such as music, security, and marketing; 8 years in blockchain
- Dustin Turska - CTO - Blockchain developer with over 6 years of experience; ex-US military and ex-US police
- Andy Crook - COO - 25 years in private companies, with 4 years in web3 and blockchain
- Joseph Ortega - CDO - 15 years in GM technology and data divisions; 5 years in blockchain development
Extended Team: 20+ additional members with diverse backgrounds in blockchain, marketing, and technology.
Project Overview
- Brief description of the project
Aura is a comprehensive blockchain ecosystem and NFT marketplace that supports multichain and omnichain capabilities. With support for 13 blockchains, including Ethereum, Polygon, Arbitrum, and others, Aura promotes a professional ethos in web3, offering secure, efficient, and rewarding trading experiences for NFT enthusiasts and projects alike. Aura’s platform includes Aura Exchange, an aggregator across over 180 NFT marketplaces, and the Aura+ Rewards program, which blends web3 and web2 reward systems. - How it aligns with Badger DAO’s objectives
Aura’s multichain approach complements Badger DAO’s mission to expand bitcoin’s utility in decentralized finance. By utilizing Badger DAO’s DeFi products, Aura can enhance its rewards mechanisms, bringing yield-generating options to the NFT market. The emphasis on sustainability and efficiency also aligns well with Badger’s commitment to environmental consciousness, offering shared values and mutually beneficial objectives.
Detailed Project Description
- In-depth explanation of the project
Aura offers a unique “Circle of Win” methodology, where traders, creators, and projects are all rewarded for their participation. Through Aura Exchange, users can access a wide array of NFTs across multiple marketplaces, while Aura+ Rewards provides them with staking, play-to-earn, and earn-to-earn opportunities. Aura is focused on bridging the gap between web3 and web2, facilitating the adoption of blockchain technologies by global businesses, and addressing the need for professionalism in the industry. - Technical details and architecture:
Architecture Aura - Google Docs
Roadmap and Milestones
Milestone 1: Integration with Badger DAO & App Development
Objective: Integrate Badger DAO’s products to enable yield-generating options for NFTs on Aura and further develop the Aura app.
Planned Activities:
• Implement staking and yield-generating features through Badger DAO’s Sett Vaults.
• Enhance the Aura app to provide comprehensive multichain support, user engagement, and NFT management tools.
• Onboard the initial user base for Badger DAO-integrated features.
Expected Duration: 1 month
Budget Allocation: $12,500
Milestone 2: Expand Marketplace & Launch Rewards Programs
Objective: Scale Aura Exchange globally and implement enhanced rewards through Aura+ on the Polygon network.
Planned Activities:
• Expand the Aura marketplace network to more countries, increasing accessibility.
• Launch Aura+ Rewards, which allows users to earn rewards in both web3 and web2 environments.
• Integrate additional chains to support Aura’s multichain capability.
Expected Duration: 2 months
Budget Allocation: $17,500
Milestone 3: Full Public Launch & Strategic Partnerships
Objective: Launch Aura as a fully scalable ecosystem with robust partnerships and public awareness campaigns.
Planned Activities:
• Execute a marketing and PR strategy to promote Aura’s unique offerings globally, with a focus on tier-1 media.
• Forge strategic partnerships with key blockchain projects, businesses, and government agencies.
• Enable real-time social media integration to maximize engagement and platform reach.
Expected Duration: 3 months
Budget Allocation: $20,000
Budget Breakdown
Total Budget Request: $50,000
Milestone 1: $12,500
Milestone 2: $17,500
Milestone 3: $20,000
Expected Impact
Aura is poised to reshape the NFT landscape by introducing multichain capabilities, a professional ethos, and a rewards program that extends beyond web3. By integrating Badger DAO’s DeFi solutions, Aura will create new opportunities for NFT traders and collectors, offering yield generation and staking options within the platform. The collaboration with Badger DAO will also enhance Aura’s commitment to sustainability and efficiency, aligning with a greener blockchain future.
The Aura ecosystem is expected to:
• Boost DeFi adoption and increase exposure for Badger DAO’s products by implementing yield-generating options for NFTs, which will attract both new and existing users.
• Drive user growth and engagement through innovative rewards programs, appealing to both web3 enthusiasts and traditional users with rewards that cross the web2/web3 divide.
• Expand multichain access and create a sustainable revenue model that attracts users and partners from various sectors, fostering long-term growth for both Aura and Badger DAO.
Risks and Mitigation Strategies
- Financial Stress- Aura is ready to scaleup and potentially become a unicorn. With funds we can scale up to expand the developer team, embark on a full scale marketing push to roll out our existing products and push to build our next phase of products.
- Staff- Building a professional team with the right peopkle for the right jobs as they become available.
- Relocation - Establishing Head office in Dubai
- Licensing - Attaining the appropriate licensing as required