# BadgerDAO \<\> Impact3 2024 report

**URL:** <https://forum.badger.finance/t/badgerdao-impact3-2024-report/6431>\
**Category:** General Discussion\
**Created:** [November 26, 2024, 1:27am UTC](https://forum.badger.finance/t/badgerdao-impact3-2024-report/6431 "2024-11-26T01:27:15Z")\
**Posts on this page:** 2\
**Page:** 1

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**Author:** ![Diana](https://avatars.discourse-cdn.com/v4/letter/d/bc8723/32.png) [@Diana](https://forum.badger.finance/u/Diana)\
**Post date:** [November 26, 2024, 1:27am UTC](https://forum.badger.finance/t/badgerdao-impact3-2024-report/6431/1 "2024-11-26T01:27:15Z")

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Hi everyone!

Impact3 here - the BadgerDAO & eBTC tweetooors.  
We’re excited to share a detailed report on the achievements and outcomes of our collaboration.

Our goal has been: **driving awareness and adoption for BadgerDAO and eBTC, leveraging creative strategies to strengthen the brand and engage the community.**

Here’s a brief summary of the work we’ve done to support BadgerDAO & eBTC over the last 8 months:

### **🚀 By the Numbers**

- **Total Posts:** Over **1,000 posts** and countless replies sparking conversations.
- **Meetings Held:**  **18 strategy sessions** (or roughly 18 hours of brainstorming, banter, and strategy sessions).
- **Kickoff Workshop:** A **2-hour workshop** with the Badger team at the start of our collaboration to identify our **ideal customer persona**. This deep dive laid the groundwork for building the **Brand Voice Guide** that shaped our communication strategy.
- **Total Impressions:**
  - BadgerDAO: **2M impressions**
  - eBTC: **230k impressions**

- **Engagements:**
  - BadgerDAO: **15.2K likes, 2.5K reposts, 3.1K replies, 450 bookmarks, and 139 shares**
  - eBTC: **2k likes, 313 reposts, 443 replies, 126 bookmarks, and 5 shares**

* * *

### **🔥 Content That Performed Best**

- **Top Tweets That Stole the Spotlight:**
  - BadgerDAO’s [charts](https://x.com/BadgerDAO/status/1826998587957649459) and [eBTC/DeFi threads](https://x.com/BadgerDAO/status/1823041510939742425) ignited conversations.
  - eBTC posts about [liquidity rewards](https://x.com/eBTCprotocol/status/1858145233210646800) and [minting incentives](https://x.com/eBTCprotocol/status/1829211952398148018) captured attention.

- **What Clicked with the Community:**
  - Clear, engaging language that simplified complex concepts with [charts](https://x.com/BadgerDAO/status/1826998587957649459) and [threads](https://x.com/BadgerDAO/status/1841452333286511080).
  - Creative campaigns, including **AI-generated Bitcoin art** like [this one](https://x.com/BadgerDAO/status/1842943654887047241), which added a fun and imaginative touch.
  - Educational content like weekly threads on [how eBTC works](https://x.com/eBTCprotocol/status/1851637694620901879), building trust and understanding.

* * *

### **🏗 What We’ve Built Together**

1. **Established a Distinctive BadgerDAO Brand Voice Guide**

2. **Badger Governance and Utility Guide**

3. **Superside x Badger Brand Document**

4. **Creative Content for Every Audience:**

5. **Collaborating with Key Opinion Leaders (KOLs):**

6. **Engaging the Community & Partners:**

* * *

### 📈 What’s Next?

To dive deeper into these achievements and our detailed strategies, please check out the full report here: [BadgerDAO \<\> Impact3 achieved milestones](https://www.notion.so/BadgerDAO-Impact3-achieved-milestones-1479bfc98f9f807ca206fc0deca92c68?pvs=21)

We look forward to continuing to build BadgerDAO’s future & eBTC adoption together!

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**Author:** ![Diana](https://avatars.discourse-cdn.com/v4/letter/d/bc8723/32.png) [@Diana](https://forum.badger.finance/u/Diana)\
**Post date:** [December 12, 2024, 8:12pm UTC](https://forum.badger.finance/t/badgerdao-impact3-2024-report/6431/2 "2024-12-12T20:12:07Z")

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**Important note:**

Please check the BadgerDAO Brand Voice Guide in the full report here: [https://www.notion.so/impactdm/BadgerDAO-Impact3-achieved-milestones-1479bfc98f9f807ca206fc0deca92c68](https://www.notion.so/impactdm/BadgerDAO-Impact3-achieved-milestones-1479bfc98f9f807ca206fc0deca92c68)